In lawsuits filed yesterday, several Massachusetts residents accused the two chains of requiring them to hand over their Zip codes to buy stuff with credit cards and then using the digits to ferret out their home addresses and mercilessly send them junk mail.
The suits, both filed in US District Court by the same Chicago law firm, note that earlier this year, the Supreme Judicial Court ruled the practice is a violation of the state's consumer-privacy law.
The plaintiffs are seeking to be named the leads in class-action lawsuits and then $25 per incident, treble damages and lawyers' fees. Previously filed suits name Michaels, Bed Bath and Beyond, J. Crew and Sur la Table and the Container Store.