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Honey, the Globe's here!

A Boston Globe ad from 1961.

Via Jason Feifer.

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My gin soaked, inattentive husband. Hey-oh!

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When does Pete Campbell get home?

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Look at the headline. Looks like Pearl Harbor 25 years later.

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Women were better back then.

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we just hadn't had the benefit of all those years of snarky, smug socialist propaganda from our progressive betters. I'm dying to see where some of these people go when the Globe starts discovering the real world under John Henry. The state can hide only so many hacks in Public Information slots.

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Need some dressing?

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Ever see the sad sad woman with the abandoned vacuum - and "for depression try Valium"?

That's what it took to be indentured servants and slaves to assholes like you you thought women had one place - under your thumb.

Too bad for you that society and women have decided that you are no longer entitled to rope in a slave on a marriage contract, and women pass you up because being alone is now economically possible and much preferable!

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I'm surprised you're alone.

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At what, exactly?

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IMAGE(http://izquotes.com/quotes-pictures/quote-in-those-days-spirits-were-brave-the-stakes-were-high-men-were-real-men-women-were-real-women-douglas-adams-280734.jpg)

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Never heard anywhere in this tiny world talk like that!

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... a Midwestern accent to me.

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Would have LOVED to hear this ad told from a South Boston perspective.

"Yah, my life is small right now. I got the lauwdry, and my kids toys, but I also got the pay-puh. I'm ovah he-ah awn D Street, but with the Globe it's like I got a free ticket at Eastahn Airlines and I'm waiting at Logan to take awwf."

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... the wicked pissah soooflay recipe.

Why do I expect that this woman has a Puerto Rican maid? With that accent, all dressed up?

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The accent sounds like a mild form of the "Mid Atlantic" or "Trans Atlantic" faux accent used by Hollywood movies in the 40s and 50s. Sometimes known as "Hollywood British". In it's stronger form, think of people like Katherine Hepburn or William F. Buckley. It's a sort of "not from anywhere, vaguely new England, but definitely better than you" type of accent. Given that the ad was circa 1961 the voice also has a bit of a Jackie Kennedy quality to it, who herself used the uppercrust "Trans Atlantic" accent.

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Or, you know, a Western Mass accent. Maybe this woman is from Wilbraham.

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It comes from a time when good diction and proper pronunciation were considered important.

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Back when that ad was on, the Globe would have shared newsstand space with The (original) Boston Herald and the Daily Record in the morning, and in the afternoon with the Boston Evening Globe, the Boston Evening American, and the Boston Evening Traveler.

Imagine trying to read all that in one day.

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I still take four daily papers (the Globe, the Telegraph, the Grauniad, and the American-Statesman). The news, obits and comment in all get a good read, I skim the Globe and Guardian sports, and skip pretty much everything else. Really, the main reason to take N>1 papers these days is to find the bits where they either disagree over what happened, or why it happened, or what it means (which can be great fun with the UK papers).

I used to take the NY Times but at some point I hit a wall with them that I can't explain, except to say I refuse to pay MoDo's salary.

Now if you'll excuse me, I have two more papers to get through.

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