The Grammar Vandal comes up with the real story behind those Red Line ads about a guy whose name is in quotation marks:
This sign invites you to meet "Medford." Now, why is it necessary to use those quotes?
I imagine that "Medford" had a normal life -- a job, a spouse, a family and a white picked fence. He also had a normal name, like John or Paul.
That all changed the day he witnessed a heinous crime.
No. That all day he decided to do what every single movie tells you not to do and GOT INVOLVED WITH THE MOB! ...