Good to know: English no longer required skill for copywriters

Unless "Web 2.0" and "concept" are verbs now and I just missed another memo. Knowing what really happens to people who drink the Kool-Aid is also not a requirement.

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uh huh...

By kstier | Tue, 07/01/2008 - 5:40pm

Work/life balance = free twizzlers and endless foosball time while working on Memorial Day weekend. Beware of any company that asks that you to "drink the Kool-Aid."

it's now, it's happening, it's TODAY!

By mark_baard (not verified) | Tue, 07/01/2008 - 8:51pm

reminds me of the odd couple episode in which felix turns on a hipster adman, after the guy uses one too many buzzwords...

"wildly talented employees"

By bobmetcalf | Tue, 07/01/2008 - 9:01pm

Is there an imminent Sarah Schweitzer front
page, above the fold Globe story in the offing?

"Wildly Talented Employees flock to Verb-Challenged Company!"

bleeding-edge

By Lyss | Wed, 07/02/2008 - 12:37am

of a knife?

(And I thought I had a problem on my hands with clients who want to use "leading-edge," "leading edge" or "walk the talk.")

ugh

By jason (not verified) | Wed, 07/02/2008 - 12:54am

I say this as an editor who hears from PR companies all the time: I fear the day I hear from Kel & Partners, because if this posting is any indication, whatever they send me is bound to be annoying.

Annoying? Yes.

By dga (not verified) | Wed, 07/02/2008 - 8:49am

This is from Kel&pArTnErS web site. They are so much hipper than us:

Instead of reading or ghost-writing books on the subject, every single employee at Kel & Partners lives, eats, breathes & overdoses on Web 2.0 in our work & play & this gives us immersed insight that most rhetoric-based agencies will never grasp.

&

By Gareth | Wed, 07/02/2008 - 8:55am

& we buy ampersands in bulk

bring on the burst bubble

By Spatch | Wed, 07/02/2008 - 10:10am

If only the dictionary had rounder edges and user interactivity ("lol defecate means to poop") then perhaps these folks would feel compelled to check it often.

I think the sad part is that while I think the website's pretty crappy, this kind of thing no longer surprises me.

Oh, like kewl

By adamg | Wed, 07/02/2008 - 10:19am

I see Kel Kelly's got a blog, where I see she's not just drinking the Kool-aid, she's eating her own dog food. I suppose all that's left on the list of unappetizing things to do is opening the kimono.

Get with the times

By Keohane (not verified) | Wed, 07/02/2008 - 6:11pm

Adam, in the future, everything is verbs.

Flavor Aid

By jdodds (not verified) | Thu, 07/03/2008 - 2:51pm

The People's Temple actually used Flavor Aid, not Kool-Aid:
http://en.wikipedia.org/wiki/Flavor_Aid

That raptureready.com site is quite a hoot.

Verbing wierds language

By Maggard (not verified) | Fri, 07/04/2008 - 10:50am

www.strangehorizons.com/2006/20060313/verbing_weirds_language.gif

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