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Big bloated whales waiting on the beach to die

AJ Gerritson reports on a recent event attended by all the titans of the Boston advertising community:

As I was scanning the crowd from my table, I couldn't help but notice the shared trepidation among them.

As I sat there, I quickly found myself wondering. ... how many people here know how to reach customers or clients in today's information sharing age, and how many of these traditional industry leaders really know what social media means to their clients and their clients' customers? ...

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Comments

Seriously, why was this worth the space? He's just some self-interested gasbag who is ten years too late to the Advertising Firms Are Dead party.

(Hint: they're not, and there's a reason that room was full of "old advertising firm" execs, not "new media firm" execs like himself.)

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