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Boston fail

If you don't use Twitter, don't click this link because the T-shirt Riggs spotted at the Pru will make absolutely no sense. Actually, even if you do use Twitter, it doesn't make much sense.

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It's an ad for the new Vineyard Vines stores that opened in the Pru this week.

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IMAGE(http://www.vineyardvines.com/images/site1/activedit/our_store/landing/boston.jpg)

The Fail Whale evidently had a gig long before Twitter.

That's so very unfortunate for Vineyard Vines. A LOT of people would never reference their store logo/mascot with a happy pink whale now that Twitter has made their Fail Whale so famous (by having their service dying so often).

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Poor people might not recognize it as VV, or old people, but every single college kid from New England knows it...

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It is so sad to see so many people fall for this brand - it's hokey and unoriginal. A pink whale? I mean, come on. Really? This is a wannabe company filled with want-to-be preps. Real preps will not wear this...and soon this ridiculous pink whale will be a thing of the past.

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