Talk 96.9 became Power 96.9 yesterday. And at 10 a.m. today, it became Nova 96.9, which sounds a bit more like Evolution 101.7, only with dance remixes of Ellie Goulding's "Lights" and oh, no, oh, dammnit, that stupid Rihanna "shine bright like a frickin' diamond" song! Good thing I wasn't listening with ear buds, because I would've ripped those things right out and probably punctured something important.
Boston Radio Watch reports:
Press release says a 'week' of transformation so we're probably looking at 3 or 4 more of these format wheel spins.
Sean Barnacoat at WBZ adds:
You realize they're "stunting," right? Changing formats every day for a week until they reveal the new REAL format next week.