The Globe reports [2] that's how much the Black Mental Health Alliance of Massachusetts is spending on video ads that threaten black teens with arrest for wearing their pants too low even though the ads are completely wrong since there are no criminal penalties [3] for saggy pants.
Links:
[1] http://www.universalhub.com/users/adamg
[2] http://www.bostonglobe.com/metro/2013/02/19/saggy-pants-target-new-cable-campaign/obuviSNzxUe0zSB8aIBIkK/story.html
[3] http://www.universalhub.com/2013/mental-health-group-warns-black-teens-they-face-ja
[4] http://www.universalhub.com/taxonomy/term/24