Beth Israel Deaconess CEO Paul Levy discovers that sign, sign, everywhere a sign works well in songs, but not so well on hospital walls.
Reminds me of when I went to the Somerville DPW offices recently. Once inside, there's a directory of offices (the white plastic letters that get pushed into a ribbed backing) that looks like it hasn't been updated since the '50s. Scattered on the walls are home-made signs indicating where to go for services that people off the street might actually come in there for (like I was). Took a while to find where I needed to go.
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