Lori Henault spotted this message on signs on the turnpike in both Newton and downtown today, on Star Wars Day. Yes, it's a thing; Han needs to only toss his trash in approved garbage compactors.
But does the Commonwealth really need to encourage drivers to pull out their phones and take photos on our highways?
“Use Ya Blinkah” was cute, but this trend got stale years ago.
There's actually some evidence to suggest that those signs are a distraction and cause crashes: https://usa.streetsblog.org/2022/05/02/study-distracting-roadside-safety...
No one told them to take out their phones. That's on them. If people want to add a little playfulness or whimsy into the world, I say have at it.
Does the same apply to any dangerous feature of a road? Roads would be so much safer if it weren't for all the drivers.
Novel messages reach more people than using the same one every time. In order for a PSA to be effective, it first has to grab your attention.
Must be nice to be able to afford joy rides, some of us have to stretch a dollar at the pump.
...of non sequiturs...
Provided they are sparingly used. And provided the majority of drivers understand the reference.
And FHWA has become increasingly critical of the level of creativity some states have been using in messages on these signs.
Could use this type of messaging. Some places are covered by litter.
I'm not convinced that this novel message eliminated a single act of littering.
She was at a complete standstill when she took the photo.
Does that make it ok?
The cars directly in front don't have their brake lights on. It's not good to be stopped on the highway while cars in front of you are moving.
why only 2 cars in the picture seem to have their brake light on
...who has got their eye on the Commonwealth's littering of their own highways (with asbestos-laden construction debris)?
Messages I'd prefer to see:
TEXTING CAUSED x COLLISIONS THIS YEAR
TAILGATING ENDANGERS OTHER PEOPLE'S FAMILIES
KEEP A SAFE DISTANCE
NOT ON THIS SIGN
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