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Court ruling could help loosen state control over billboards along state highways

A federal appeals court ruled today that the First Amendment trumps a state law that lets officials order the removal of billboards along highways.

The ruling means a billboard company can continue a lawsuit over the regulations even though the state has never ordered any of its billboards removed.

A lower-court judge had dismissed Van Wagner Communications suit against the state Department of Transportation and the state Office of Outdoor Advertising for lack of standing, because the state had never rejected any of the company's 70 requests for billboard permits.

But the US Court of Appeals for the First Circuit reinstated the suit, saying the company had legitimate worries about the First Amendment because state law gives regulators "unbridled discretion over the licensing of their expressive conduct and poses a real and substantial threat of censorship." The justices wrote:

First Amendment rights are fragile, and it is not only the occasional abuse of censorship power but also the threat inherent in the existence of that power that may chill protected expression. Where those risks exist to a significant degree, [constitutional] challenges to the grant of such authority may be mounted. ...

The regulations place no limit on what constitutes cause for revoking a permit. Because the revocation of a permit prevents a billboard owner from engaging in further protected expression, those provisions pose the same potential threat as the provisions governing the granting and renewal of permits. ... Under this paradigm, a permit holder always must be wary of displaying a contentious message out of concern that the Director will retaliate by revoking its existing permits.

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Comments

Clearly the law should be repealed or at least narrowed in scope, but nobody should be able to sue without showing real injury. Mere concern about potential injury (no matter how legitimate) shouldn't give anyone standing to sue.

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Explain how a billboard company having to second-guess and consult on what it may/may not be allowed to put up (and the associated expenses in doing that) is a theoretical injury?

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by making it even easier for the marketing types to force their messages about their unnecessary and cheezy products on people who don't need them. Especially when those people are driving down a public highway.

Time to face reality here - advertising is WASTEFUL. Unless you like looking at those gazillion billboards along I-93. And if a billboard proves to be a distraction, then the state should have every right to take it down without having to go to court to defend their rights to control their property (the public highways).

But let's give corporate America one more way to erode the rights of average people to go about their business without yet one more unnecessary intrusion into our lives.

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Billboard companies will win from this federal protection over their "right" to put up billboards? I'm sure the law could be amended to eliminate egregious examples, but is there any threat from this case to the billboard ban up in VT? I know VT is part of the 2nd Circuit, but maybe somebody can tease out the implications of this case.

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No, because VT has a blanket ban on all billboards period. The issue in this case is that MassDOT was essentially reserving the right to reject any specific billboard without cause.

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Thanks.

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Get rid of the billboards. Once the casinos go in they'll be putting up the sex kitten XXX billboards similar to the ones they have in CT near the casinos. I'd rather pay extra to use the highways then have to look at that trashy garbage every day.

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Here's a controversial opinion: I actually like billboards. Sure there are some that are too big or in a bad spot, but generally I like them. I learn things from them, I am often entertained by them and they just don't bother me.

If I'm driving out in the middle of no where, the occasional billboard advertising McDonalds or a gas station is welcome information. It's like a 30 second TV ad and then back to your regularly scheduled natural beauty.

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Billboards are electronic nowadays, they can serve a meaningful purpose, A billboard along a state highway can have a criminal captured by placing a wanted add, or it can have an amber alert, so, it will be wrong to ban billboards along state highways.As for billboards in neighborhoods like the North End and East Boston, I say get rid of them all, blight to the community,they serve one purpose in neighborhoods like East Boston, that purpose is that the owner of property gets payed $10,000 a month by Ackerly or some other billboard communication company, add trees instead, or rooftop gardens.

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A megaphone outside your bedroom window at 3 AM can also report Amber Alerts, but that doesn't mean it's a good idea.

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Or we could stick with the standard blue highway signs that tell you what services are availabile at each exit without being giant and obnoxious. Billboards are not necessary.

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